Datos - Clickstream Data to Power Your Products and Insights

Empower Your Decisions With Clickstream Data

Unlock globally-scaled, domain-agnostic insights from consolidated privacy-secured consumer behaviors. Tens of millions of panelists.
Gain a competitive advantage through deep market insights and trend analysis
  • Competitor analysis
  • Market segmentation
  • Trend analysis and forecasting
  • New market entry assessment
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Enhance sales and customer satisfaction through data-driven insights
  • Customer journey analysis
  • Product recommendation optimization
  • Seasonal demand forecasting
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Drive innovation and decision-making with predictive analytics
  • Model training data generation & enrichment
  • Anomaly detection
  • User segmentation and personalization
  • Predictive analytics for user behavior
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Maximize trading efficiency for all strategies: fundamental, systematic, or discretionary
  • Algorithmic trading optimization
  • Portfolio diversification & optimization
  • Diligence enhancement
  • Signal generation
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Optimize content performance and enhance user engagement
  • Content engagement analysis
  • Search intent analysis
  • Content performance optimization
  • Search relevance optimization
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Improve business processes and strategic decision-making with data-driven insights
  • Website user experience audit
  • Competitive benchmarking
  • Conversion funnel optimization
  • Strategic planning and decision making
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Deliver personalized experiences and streamline operations for customer delight
  • Consumer journey insights
  • Path to purchase analysis
  • Personalized shopping recommendations
  • Consumer behavior analysis
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Clickstream Data: Built on Trust, Driven by Results

Let us unlock a world of reliable clickstream data for your business to thrive. From retail to finance, our anonymized datasets offer unparalleled insights into consumer behavior and market trends.

Anonymized Clickstream Datasets

You can depend on our scalable data streams for years to come

Millions of Panelists Worldwide, and Growing

The critical mass of clickstream data you need to develop your business

Path to Purchase, Consumer Journey, or Search Funnels

Connect the dots in a four-dimensional fashion to maximize your insights

What Types of Companies Use Datos?

We offer access to the desktop and mobile browsing activity for millions of opt-in users across the globe, packaged into clean, easy to understand data feeds for use by our clients.

Our clients come from a variety of industries and include but are not limited to:

Retail, Video, and Search Analytics

Data Science and Artificial Intelligence

Market Research and Audience Measurement

Management Consulting

Institutional Finance and Hedge Funds

DMPs and DSPs

Consumer Brands in CPG/FMCG, Retail, Travel, Personal Finance, Insurance, and more

Why Datos?

Global Reach, Scalable

Access a growing datapool of desktop and mobile browsing data from millions of users in almost every country worldwide.

Comprehensive Data Points

From path-to-purchase, to intent, to full consumer journeys, unlock a four-dimensional view of the markets that interest you.

Consolidated privacy-secured data

Multi-source anonymized data from millions of users

Competitive Intelligence

Gain a  broader perspective on your areas of interest beyond your in-house data.

Datos Products

Activity Feeds

Our most comprehensive offering - Data scientists required

Behavioral Feeds

Clickstream data processed into an easy to understand taxonomy - It may be complex, but it's not complicated

Custom Reporting

Tell us what you need and when you need it - Our analysts are standing by