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From Searches to Purchases: E-commerce Behavior Across US and UK Retail Giants

In today’s fast-paced digital landscape, understanding consumer behavior is crucial for retailers looking to stay ahead.

This report analyzes how e-commerce shopper behavior has evolved from 2023-2024 across major US and UK retailers, focusing on:

  • Amazon
  • Walmart
  • Target
  • Asda

Key questions explored:

  • Top product categories
  • Number of products viewed per session
  • Consumer search and purchase habits
  • Cross-visitation between retailers
  • Shifts in consumer loyalty

This report will be particularly useful for

  • Retail business owners
  • Advertisers & marketing professionals
  • Investors
  • Industry analysts

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