New data from Datos’ clickstream panel analyzed by Sonata Insights showed Google traffic grew over the year, despite all the new AI competitors.
Nvidia-backed Perplexity later this quarter will allow brands to purchase "related follow-up questions" that will appear below the initial answer to user queries. Perplexity will clearly label the "sponsored" post. The brand will pay Perplexity an undisclosed fee for every thousand user views of the sponsored question. When a publisher’s content is used in Perplexity’s answer to the sponsored question, it earns an undisclosed “double digit” percentage of ad revenue.
New OpenAI search features that reply to queries with timely information and source links are being tested by a limited number of users.The company calls the tool a "temporary prototype." SearchGPT, the official name for the prototype, will initially become available on a web browser as a stand-alone search experience, but later could be added to ChatGPT.
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